It was a bit more than talk. They did get into healthcare by purchasing a company called 'Panacea Healthcare Limited' in 2010
https://www.nzx.com/companies/AWF/announcements/200868
Talked up by then MD Simon Hull no less. But two years later it was all over.
https://www.nzx.com/announcements/225338
"AWF Chairman Ross Keenan states that the Group has over recent times reviewed its progress in the Health sector and has decided that its resources can be better utilized in sectors more aligned with the existing AWF operations. Mr. Keenan commented"
This was before my time on the share register, so I don't recall what caused the backflip. But it might suggest that competing in the health sector against established players like like Healthcare of New Zealand Ltd is not as easy as keyboard strategists might suggest?
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