I was just speaking with the very helpful customer service team at Contact Energy, and I asked them if they've noticed an increase in new customers sparked by their fancy new loyalty deal with AA Smartfuel (you get 30c discount per litre every month for a year, which if you use this reward system is actually very good, plus you get a 22% discount off your power bill).

They said it has been very hectic with lots of new customers coming onboard. Thought you should know.