I am quite happy with the company's progress - the easy China gains could only last so long, time to plough the proceeds into building a more robust, diverse and sustainable business. Again with the Xero comparisons, they are better off churning their cash pile into building the company than sitting on it or throwing it back to shareholders for now.
Some are seeing the increased marketing spend as a downside, I am quite happy as the company's marketing had produced incredible results in the past and we are seeing this again with the huge growth in the US market.
Happy to hold and see how things go.