Originally Posted by
BlackPeter
No problem ... I guess you hit the right tune :);
It might be a good investment - or it might not be - I agree with that.
The problem I see is that most of the success criteria are not under AIR's control ...
- how will international tourism develop, and how will NZ be effected?
- how hard will NZ work on detracting international visitors (visitor taxes and tourist bashing)?
- how will fuel prices develop?
- how will people in Europe, US and Asia modify their urge to holiday so far away (flight shaming)?
Obviously - some parameters do have AIR under control:
- they are currently selling a substandard product (compared to best in class competition) for premium prices.
- while they offer code shared flights with better carriers (e.g. Singapore Airlines),
they charge a higher price for them (happened to me - guess, which carrier I took).
- they retired too many planes and seem to have even problems to maintain the little they have left -
flight cancellations and similar are the result.
- many clients still feel agrieved about the substandard treatment they gave them during the Covid time
(fight for refunds)
So, yes - you are right - it might be a good investment, but I think the old saying still goes: don't invest in anything which floats or flies ... particularly if its so much worse than the competition :) ;
I probably will resist.