Likewise I don't understand how TH2 works.The coy needs to explain how this operates.How does it generate its revenue?
I would be pleased if anyone knows & can explain as I am not IT savy. What is in it for Thor?
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From the Mighway website.
The present:
"Discover the United States, from the beautiful forests and beaches in California, to the nightlife and delicious food in Florida, and everything in between. From the West Coast to the East, from North to the Deep South, the States are yours to see. Or explore clean, green New Zealand, with its beautiful scenery, kind locals, and amazing history. From North to South, New Zealand is an adventurers dream, waiting for you enjoy it.
With Mighway, you can enjoy the freedom to go where you want, when you want. We've got tons of great travel tips for you on our blog, amazing inspiration pics on our Instagram, and a great community to join on our Facebook.
Whether you want a 2-person campervan in New Zealand, or a 12-person RV for the States, we can help. Plan your trip with Mighway, and let the journey unfold!"
But now the future (same site):
"TH2 is a joint venture created by two travel giants: Thor Industries, the world’s largest RV manufacturer, and thl, the world’s largest RV rental and sales operator. Together, TH2 is bringing together with the world’s best travel and technology companies to reimagine the RV experience.
TH2's innovative approach to the RV experience will improve every aspect of ownership with capabilities that include trip planning and booking, remote monitoring, theft tracking, and peer-to-peer RV and campsite rental.
Mighway is proud to be part of the TH2 family."
The bolding is mine. If it works, it should be a game changer I would have thought. My reading is it is about owning the screen space, owning the app. Agree that launching successful computer work is an interesting challenge, but these guys seem pretty organised.
Why is owning the app important? Ask yourself how you react to this news then: "Most notably, 44% of younger users (those ages 18 to 29) say they have deleted the Facebook app from their phone in the past year." http://www.pewresearch.org/fact-tank...with-facebook/ Apps matter.
From their recent report
"We will invest further into TH2. The opportunity is substantial and, given the very low level of cash investment to date from thl, the approach now is to invest to create a deeper, richer product, build it faster and take a more expansive approach to how we engage customers (we will commence with a freemium consumer product offer, rather than seeking subscription fees upfront). This year we will invest around $15M NZD in this business (thl share)."
It sounds to me as though the plan has already changed. I hope they do not have a tiger by the tail with this one.
Agree about the tiger. On the other hand they obviously hope for big things. The presentation with the results said of TH2 "a global digital platform for the RV industry." p5 http://nzx-prod-s7fsd7f98s.s3-websit...893/285512.pdf
Did you guys read this back in February
http://www.thlonline.com/FinancialIn...esentation.pdf
Yes. The difficulty is that they are understandably being coy about their hopes. The nearest they got to communicating the scale of their hopes (I thought) was p9.
"The [Global] RV Ecosystem is Fragmented
WE WILL BE THE PLATFORM TO CONNECT IT!"
Presumably they teamed up with Thor to maximise the commitment from the industry in order to maximise the chance of industry buy-in later. Plus they probably want their app preinstalled on the vehicles as well as customer phones (I have not seen any mention of a phone app, I'm assuming it?)
Launching websites / apps leads to unknown outcomes usually. I certainly wish them luck as this seems a great idea.
A close below 560 would see the continuation of the down trend from 680. That was about when the long term uptrend ceased
A fall of 20% is quite significant
Must be some Fibonacci support levels coming up ...yes?
Promising start to week for thl
Hope 560 was the low and it’ll be back to 6 bucks plus soon
nice rebound today