Hope the 100s of jobs being lost in HQ aren't the marketing department being fired after being told what you have tried aint working
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What is probably not working is tv advertising, paper promotion, radio promotions, and mass media marketing in general. I actually think the VMob platform is exactly where the world is moving. And what McDonalds needs.mPersonalised, timely, relevant is almost the VMob motto. And the ability to run more or less the same platform across the 36,000 maccas outlets across the globe make it even more attractive.
I can can hardly wait for the publication of the annual report and release of the financials investors will want for the ASX listing
"Integrated Mobile Marketing Platform Powered by Microsoft Azure Boosts Sales, Increases Loyalty"
https://customers.microsoft.com/Page...px?recid=14173
These articles are being published on Mob's Twitter feed, interested people can subscribe to receive them instantly after they are posted. https://twitter.com/vmoblive
There has been a significant lift in the VMob twitter traffic in the last week or so. and the traffic is as often as not relates to conferences and the partnership with Microsoft. sadly VMob still only has 336 followers. the share is on 2 cents and for the most part the company is flying so far under the radar that only a relatively few people know that the company exists or understands what it does.
on the flip side a lot more people are using vmob without realising it through the McDonalds global apps plus the others who are signing up (that we know about)
It is going to take a bit of time for this company to get the visibility required to get investors excited. Im just pleased I have known about vmob for the past 18 months, and now I have had the chance to build a little portfolio of shares.
Looks like Yahoo have just started publishing VML price data for their charts in 1/100th cent increments, as opposed to previously rounding to the nearest 1/10th cent. Hopefully this free chart isn't quite as overpriced as previous attempts to post charts using free data. Free is good, but accurate is better. I'm sure someone will point out if this is still bogus. https://nz.finance.yahoo.com/q/ta?s=...%2Cr14%2Css&c=
BTW, the historical data table is still in 1/10th's and therefore not much use, and exercise some caution on the quote screen which has some figures rounded ("adjusted") and others not. Best to get the quote screens from your online broker. Sad that those online brokers charts are still woeful, even compared to a Yahoo chart or a Bigcharts, which are woeful compared to a decent charting package.
;)
None of this should be an issue after the share consolidation.
BAA
Seems the only thing missing around here is someone clever enough to put together an analysis, or even hazard some guesses. If this was a airline, or a bank, or sold apples or windfarms, energy or oil, the FA's would be all over it like a rash! Since VMob has been signing up customers like crazy, and those companies sizes are in the public domain, and we know VMob's fees and some take-up stats, you'd think someone could cobble together a revenue projection?
Oh well, it just makes it all the more exciting waiting for the FY results.
Attachment 7291
Soon, Heart of the City, the collective of more than 10,800 inner city Auckland businesses, has revealed plans to revolutionise the CBD experience for the millions of local and international visitors.Leading the way as the first New Zealand city to adopt an intelligent app, the central city Business Members Association is partnering with Kiwi mobile marketing firm VMob to make it happen.
Set to launch from mid-June, the smartphone app will use highly targeted real-time, preference and location-based personalised information served directly to mobile phones.
[continues] http://netguide.co.nz/story/auckland...telligent-app/
Baa
i have tried a few times to work out what the numbers on the McDonalds contract may mean. And that is why I have invested and accumulated over the past several months. Still a very very small holding. But I donthink VMob has the potential to be a 10bagger.
An event you can register for and listen online for yourself, put it in your diary: http://risnews.edgl.com/web-event/Ho...rm-Retail99297
Event Date: 5/7/2015 2:00:00 PM (EST)
Duration: 45 mins
Personalized marketing offers the opportunity to reinvent the shopper experience by increasing promotion redemption rates and nurturing a deeper level of customer engagement. But how exactly can you execute a marketing campaign that communicates to each shopper in a personal way? What steps do you need to take and what technologies do you need to use? These are mysteries many retailers are talking about today but few have figured out.
In this webinar, a panel of experts will demystify the Internet of Things and its potential to unleash the power of personalized marketing through mobile devices that optimize shopper engagement in stores. Key topics include:
- Using live data to send customers offers on their mobile phones
- Basing personalizing marketing campaigns on data about location, weather, social profile, purchase history and more
- Best practices from a live retailer case study
- And creating an Internet of Your Things (using devices and data you already possess) to dynamically manage marketing campaigns and more
Sign up for this must-attend webinar if you want to learn how the future of personalized marketing will leverage the Internet of Things to drive sales, improve customer loyalty and transform your business.
Moderator:
Joe Skorupa, Editorial Director, RIS News
Panelists:
ShiSh Shridhar, Global Industry Director, Retail Solutions, Microsoft
Scott Bradley, CEO, VMob
How many people thought Finzsoft would be a tenbagger? I think Vmob has potential, maybe not to the same level as Finzsoft but I have confidence in my small holding.
Hey Monty, I've tried to figure out some numbers as well, but every time I do my spreadsheet breaks because the revenue numbers are too large LOL! I have a lot of reasons now why I'd like VMob to do very well, more reasons than I expected to have 6 moths ago, but still less than I'd like to have.
Actually, in all seriousness, VMob have scored some incredible contracts and trying to figure out what it might be worth in revenue reveals some staggering numbers, even at very conservative uptake and conversion estimates. I mean just take McDonalds global, let alone 7-eleven and Bud, how would you model 36,258 McDonalds stores globally potentially adopting VMob/Azure? Even the rounding error is a huge number.
Have a good week mate, it's not long until the FY15 numbers will be released and hopefully with an eye to the future potential as well.
BAA
A ten-bagger now would be 20 cents, that'd be nice but I expect it is step on the journey to greater things. There's plenty of savvy people here though who will have this on their watch list and are quite prepared to leave it alone until the current price looks more like a dead-cert, buying in when VMob has posted sustainable revenues and some even later who prefer profit as well. For those fortunate enough to have believed at .009-.011, like the foundation shareholders, are already up 100% and 20 cents would be a 20+ bagger at that number. Lucky them.
Yeah yeah, I can hear the keyboards humming from here, it's all speculation and could at anytime turn to custard, but I don't think so. You put your money down and you take you chances. My research says this is THE best NZ tech opportunity for capital gain on the bourse right now.
JMHO of course, DYODD etc blah blah.
BAA
It would be surprising if there wasn't very heavy discounting in most of the current contracts. Some of the early ones such as Heart of the City might even have been pro-bono. We might never know. If Scott was expecting incredible revenue results he'd probably have said something by now.
I thought Edison did a guesstimate in their report, although probably out of date by now.
Interesting that the March Investor Presentation still used the November revenue figures.
Whilst I doubt that VMob would do anything pro-bono I do agree that the 'list price' VMob have published will not be the price any organisation of any size will pay (There will be haggling :ohmy:).
Best Wishes
Paper Tiger
Disc: 2c ? - daylight robbery ! - I will be generous and give you 1c - do we have a deal?
Yes they did put their neck out, in Dec 2014:
Valuation: Exposure to volume creates upside
The current share price factors in 35 customers at an average annual revenue (ARR) of NZ$0.3m by 2017. Valuation uplift will be triggered by contract wins and increases in ACMR, which stands at NZ$2.1m following the McDonald’s Japan contract win. Because the product is early stage and there are few relevant or profitable comparable companies, we have used a DCF valuation to determine how many customers the market is paying for today. To dimension the opportunity we have included an upside case as well as our base case forecasts. Our base case assumes 43 customers by 2017 and results in a DCF valuation of NZ$0.038. The upside case assumes 51 customers and values the company at NZ$65.5m (NZ$0.052).
That was before McDOnalds Global contract and 7-Eleven contract.