Hallensteins has never been cool.. most boys/men just buy clothes that fit lol..
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This isn't street kids, this area has been flooded with many ex-australian gang members that have been deported over the last year, and the MSD is using all the cheap short stay accomodation around this area to house them.
I'm not sure security guards would have any impact in this scenario as if I recall they cant actually do anything in New Zealand in terms of restraining people (only police have those powers) - so these shoplifters simply walk in, take whatever they like off the rack, and simply walk out - don't even bother trying to hide anything.
I think it might be in the stores best interest if it simply closes currently and makes enough headlines that Wellington City Council and Police are shamed into taking some sort of action in the area to curb the behaviour.
Hallensteins is the goto solution for any teenager / new-graduate when they want a tailored suit that won't break the bank. This was one of the core marketing efforts for hallensteins over the last few years. This is the segment of the business that hallentsteins has suffered a contraction in over the last 12 months as lockdowns and work from home cancelled the usual demand for suits (there were/are a whole lot less conferences, school balls, weddings etc)
This is also how i see it. They have had to rely on shorts, tees and chinos a lot more post covid.
I was part of a groomsman party and we were to wear Hallensteins suits. Suits ordered early 2020 for a June 2020 wedding. Wedding got cancelled. The good folks at Hallensteins gave a full cash refund to the groom. Good company eh.
The $199 suit deal was great value for the one off occasions.
Wonder how many men’s suits women bought from Hallensteins because Laura said it was the cool thing to do
And no doubt the marketing people tell management it's working with charts like below
Some discussion in the management world about marketing activities are too often decoupled from business impact. Are metrics being used the right ones and often not really meaningful except giving the marketing people the warm fuzzies.
Nowhere is this disconnect more prevalent than in social media marketing, where results can be nebulous and detached from business outcomes.
Is this stuff is working for Glassons - maybe it is
wonder what the US is going to do for this stock after the recent exposure on social media..
people are going to want to beach it next summer world wide.
This guy a real cheer germ
‘Flashing red’: Ominous sign for Australia’s economy
https://www.news.com.au/finance/econ...7be86490293b6c
Maybe he better go and talk to Tim Glasson
HLG should look to list on the AUS exchange sometime in the future.
out cry from share holders NZ of course.
We are buy AUS with 3 to 5 year time horizon.