SP down 6%? Why there seemed to be no new news in that presentation
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http://www.nzherald.co.nz/business/n...ectid=12021611
that what the sp dropped....
A2 vs Atwo? That's ridiculous. Surely there copyright infringement on that
And they even use the term "A2" (in the Chinese text). I thought that ATM protected this term? Well, maybe not in China ...
Attachment 9592
http://pro.m.jd.com/mall/active/34Rb...A5A/index.html
Anyway - at least it does not look like they try to discount the product:
https://item.jd.com/6552509.html
408 Yuan for about 1 kg is roughly NZD 90. I think the A2 Platinum goes for something like NZD 50.
I don't think this is a reason to panic. Might be even good for the A2 story if they are not fighting it alone ..
From that NZH article: "He said that a2 Milk, as a pioneer in the A1 protein-free category, "considers itself well positioned to benefit from overall category expansion".
That's my takeaway, the whole market pie will start to look more attractive, sparking investment and excitement in all things A2 related?
nice longs yesterday and shorts today lol great stock to trade on the asx , bit of catch 22 for fund managers though biggest nzx component will wreck havoc on there returns because its so volatile
I think that it will increase the market penetration of A2 milk which will be beneficial to A2M. Remembering that A2M has first mover advantage and it takes years to build brand credibility. In effect Nestle running with brand Atwo adds further credibility to the science / brand after Fonterra conceding the science has merit. High price of Nestle's product leaves further significant scope for margin expansion for infant formula ? Possibly also increases the chances of a takeover.
Disc: Holding.