Originally Posted by
Onion
Some of the chatter on here seems to assume the money raised is related to capital ratios and lending opportunities. While maintaining the ratios is probably part of the equation the announcement told you exactly what the money raised will be used for:
The technology needed to run a bank in a digital world is expensive and requires constant refinement. Heartland are wise to invest is the technology -- otherwise they will be left behind. In particular because they will always have limited brick and mortar presence it is good to see they are investing in their technological presence.
Analytics (data science, examining trends, patterns, finding the most lucrative loans, customers, etc.) is a discipline in real growth mode -- again it is wise for Heartland to be investing in their capability.