One must always take comments on all forums and even media plus Company mgmt. with a grain of salt ... you must make up your own viewpoint why you want to ,or not invest in "said" company and what your target price is to sell(+stop loss point) or are you happy to hold for the Long term for the yield etc ...

Coming up 15yrs trading the market and I look back on myself as a much more emotional investor when I started always caring what other though of what I was invested in .. companies I really liked and put to others I just didn't want to sell even when they look to be on the wrong path ... emotional attachment the hunt for peer approval is the worse path to take in investing/trading