Tupperware, which has been operating for 77 years, may be on the brink of collapse.
Tupperware’s shares plunged 50 per cent when it issued a bleak warning that its future is in jeopardy.
The company, which sells storage and food preparation products, gained a cult following in the 1950s when women hosted parties to sell items.
But the company dropped a bombshell announcement in a US regulatory filing revealing there was “substantial doubt” about the company’s ability to continue and it had called in financial advisers to try to save the troubled brand.
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