SUM - Summerset Group

[Baa_Baa]

I see SUM have a new brand ambassador. https://www.summerset.co.nz/about-us...et-ambassador/
That's more cunning than a hungry Beagle, who wouldn't trust anything Jude Dobson said
Have a look at their Hobsonville village. This dog has had a good look around said village and am very impressed with the waterfront units !
https://www.youtube.com/watch?v=1DdyGoSzjXs

Summerset confidence https://www.youtube.com/watch?v=cHC3TithchU

Summerset has staged a very good recovery in the last 2 months since Jude came on board and made these video's, up more than $1. Coincidence or very clever marketing ?, you be the judge.

You sound like Percy, more as every day goes by. Soon you’ll be ‘well positioned’

😂

[Beagle]

No No No ! This dog barks to his own tune https://www.youtube.com/watch?v=nCTr-4CoeVs

[Blue Skies]

I see SUM have a new brand ambassador. https://www.summerset.co.nz/about-us...et-ambassador/
That's more cunning than a hungry Beagle, who wouldn't trust anything Jude Dobson said
Have a look at their Hobsonville village. This dog has had a good look around said village and am very impressed with the waterfront units !
https://www.youtube.com/watch?v=1DdyGoSzjXs

Summerset confidence https://www.youtube.com/watch?v=cHC3TithchU

Summerset has staged a very good recovery in the last 2 months since Jude came on board and made these video's, up more than $1. Coincidence or very clever marketing ?, you be the judge.

Agreed, an excellent move, they are lucky to get her, will really lift their marketing, she's a v good broadcaster as well as having tons of credibility, warmth, integrity etc.
I imagine moving into a retirement village is quite an emotional decision, not just dollars & cents, and marketing built around EQ rather than just bricks and mortar seems to work. (e.g. Ryman)
Wish OCA would pick up on this.

[Beagle]

Jude Dobson really is lovely and I think she is going to have a tremendous positive influence in the years ahead.

[percy]

Jude Dobson really is lovely and I think she is going to have a tremendous positive influence in the years ahead.

And her influence will be positively felt by others in the sector.

[Beagle]

And her influence will be positively felt by others in the sector.

True...but she's endorsing SUM so will have by far the biggest positive influence there...which makes me think I should get SUM more
Forward PE is about 13, (in a few months will be historic PE), and with their track record of earnings growth...crikey its hard to see how one is not going to do extremely well indeed in the long run.
Julian highly motivated, has heaps of his own shares now.

[winner69]

Jude Dobson really is lovely and I think she is going to have a tremendous positive influence in the years ahead.

Likes dogs as well ....not beagles but had a weimaraner

[allfromacell]

Seems like a there's a rocket is back under house prices, very solid recovery over the past 3 months.

https://www.reinz.co.nz/Media/Defaul...ZOkYml50pjZZFw

[Beagle]

Cool how you got this 3 days before it was officially due to be released

[winner69]

Cool how you got this 3 days before it was officially due to be released

On their website ...they often publish the Gold Standard HPI before the othervreportbthst has sales numbers and median prices etc