I would think that profit is highly unlikely this year. They have ramped up hiring and spending since getting the money from McDonalds. I'm guessing there will be an increased loss from last year.
Will be interesting to see if their increased spending starts showing any gains in revenue (and customers) though.
A competitor acquisition would have been a much better fit. You score new staff and revenue streams at the same time. They turned a profit for the 1st half of the year.... I’m optimistic they will do the same in the 2nd half. Wait and see I guess.
With Google dropping the announcement last week that they are removing third party data tracking from Chrome, more and more companies are going to have to go down the app road. First party data is only as good as the assets companies own. Plexture is perfectly positioned for this....
PLX does tend to move around quite a bit on fairly low volume (although volume today does seem a little higher than normal). If the SP got above 85 I might think there was something going on, but it hasn't been outside a fairly tight range from maybe 73 to 85 in months.
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