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  1. #10
    On the doghouse
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    Jun 2004
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    Default Skellerup: Redefining an NZ icon

    Quote Originally Posted by winner69 View Post
    You know the country is doing well when gumboot sales are on the rise
    I picked on this post from the late Winner69 because it sterotypes where Skellerup sits in the minds of many investors. An old traditional NZ manufacturer plugging away in the industrial Heartland of Christchurch producing dull commodity type products - albeit those with a long standing reputation among our farming community. Yet this view is very far from the reality of Skellerup today.

    Around ten years ago (2006) Skellerup did a bit of soul searching. What are our strengths going forwards? They answered their own question in three parts:

    a/ A wealth of experience in technical polymer (mostly rubber) development and production.
    b/ The ability to make use of low cost manufacturing, both in house and outsourced.
    c/ The ability to make best use of global distribution networks.

    This re-evaluation meant that parts of the ‘old’ Skellerup were divested as acquisitions that fitted with the three core strengths were made. I think of FY2006 as the start of the ‘new’ Skellerup. FY2006 was perhaps not co-incidentally, the same year the company became Skellerup (from Skellmax), by name once again. So FY2006 is the first year of data that I have considered in my 're-evaluiation' exercise.

    SNOOPY
    Last edited by Snoopy; 24-02-2015 at 09:39 AM.
    Watch out for the most persistent and dangerous version of Covid-19: B.S.24/7

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